ST. LOUIS, MO — Missouri’s leading grassroots reproductive freedom advocacy organization launched the #TrackThisRandy social media campaign in response to disturbing revelations that Missouri’s Director of the Department of Health and Senior Services Randall Williams tracked the menstrual cycles of people who visited Reproductive Health Services of Planned Parenthood in St. Louis, the state’s only remaining clinic that provides abortion. 

This tongue-in-cheek campaign encourages people who menstruate to upload a photo of a period product with #TrackThisRandy written across, and share detailed information about their menstrual cycle: Cramps, irregularity, birth control use, and menopause. For every photo featuring the hashtag, NARAL Pro-Choice Missouri has pledged to donate one box of period products to the St. Louis Alliance for Period Supplies

“Randall Williams must be held accountable for violating Missourians’ most basic freedoms: The right to privacy and to make personal health care decisions about our bodies — without government coercison,” said NARAL Pro-Choice Missouri Executive Director Mallory Schwarz. “#TrackThisRandy is a rallying cry for the women, trans, and non-binary folks whose health and safety Randall Williams has jeopardized in his crusade to push abortion completely out of reach in Missouri.” 

“It’s clear that Randall Williams has prioritized obsessing over the menstrual cycles of people who visited Planned Parenthood of St. Louis, over ensuring the health and safety of Missourians across the state, including improving access to adequate period products for those who need them. More than two-thirds of people of low-income in St. Louis are unable to access period products, and are forced to used unhealthy alternatives such rags. But the reality is that when Randall Williams refuses to do his job, NARAL Missouri commits to doing ours: Fighting for every person’s ability to access the full scope of reproductive health care — without shame, judgement, or fear of retaliation.” 

The #TrackThisRandy social media campaign has garnered participation from more than 500 advocates in Missouri and across the states, including current and former elected officials. For more information and examples of #TrackThisRandy posts, click here.


NARAL Pro-Choice Missouri is the leading grassroots pro-choice advocacy organization in Missouri, and we believe that every person who can get pregnant should be able to make personal decisions about the full range of reproductive health options. NARAL Pro-Choice Missouri works to protect  he right of every person who can get pregnant to access the full range of reproductive health options, including preventing unintended pregnancy, bearing healthy children, and choosing legal abortion. NARAL Pro-Choice Missouri is the state affiliate of NARAL Pro-Choice America.

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